The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
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Award
Agency
Client
Title
Category
Annual ID
Unbreakable Courts
Agency: Africa / São Paulo + Ambev / São Paulo + SICARIOS / São Paulo
Client: Budweiser Category: Artist / Brand Collaboration
Google Black-owned Friday Every Day
Agency: BBH USA
Client: Google Category: Artist / Brand Collaboration
BZRP King
Agency: DAVID / Madrid + Burger King / Madrid
Client: Burger King Category: Artist / Brand Collaboration
Arby's x Pusha T Diss Tracks
Agency: Fallon + MSL Group + PXP
Client: Arby's Category: Artist / Brand Collaboration
The Billboard Is Yours to Take
Agency: FCB / New York + AB InBev / Budweiser + Grand Visual / London + Lord + Thomas / New York
Client: AB InBev / Budweiser Category: Artist / Brand Collaboration
Independent Journalism for an Independent Life - Questlove
Agency: Droga5 / New York + The New York Times + division7
Client: The New York Times Category: Artist / Brand Collaboration
Doja Cat x Taco Bell: A "Contractual" Partnership
Agency: Deutsch LA / Los Angeles + The Syndicate + Stept Studios + JAW Productions
Client: Taco Bell Category: Artist / Brand Collaboration
Award:
2023 Music & Sound Craft Silver Pencil
Agency:
Africa / São Paulo + Ambev / São Paulo + SICARIOS / São Paulo
Client:
Budweiser
Title:
Unbreakable Courts
Category:
Artist / Brand Collaboration
Annual ID:
OS23_MS011S
Award:
2023 Music & Sound Craft Bronze Pencil
Agency:
BBH USA
Client:
Google
Title:
Google Black-owned Friday Every Day
Category:
Artist / Brand Collaboration
Annual ID:
OS23_MS019B
Award:
2023 Music & Sound Craft Merit Award
Agency:
DAVID / Madrid + Burger King / Madrid
Client:
Burger King
Title:
BZRP King
Category:
Artist / Brand Collaboration
Annual ID:
OS23_MS044M
Award:
2023 Music & Sound Craft Merit Award
Agency:
Fallon + MSL Group + PXP
Client:
Arby's
Title:
Arby's x Pusha T Diss Tracks
Category:
Artist / Brand Collaboration
Annual ID:
OS23_MS045M
Award:
2023 Music & Sound Craft Merit Award
Agency:
FCB / New York + AB InBev / Budweiser + Grand Visual / London + Lord + Thomas / New York
Client:
AB InBev / Budweiser
Title:
The Billboard Is Yours to Take
Category:
Artist / Brand Collaboration
Annual ID:
OS23_MS046M
Award:
2023 Music & Sound Craft Merit Award
Agency:
Droga5 / New York + The New York Times + division7
Client:
The New York Times
Title:
Independent Journalism for an Independent Life - Questlove
Category:
Artist / Brand Collaboration
Annual ID:
OS23_MS047M